Seaport World Trade Center: Boston Ski & Snowboard Expo
For 38 years, BEWI’s consumer Ski & Snowboard Expos have brought together the entire winter recreation scene in major markets throughout the country. The Expos are where the industry’s core customers – today’s active and committed skiers and snowboarders come to see and hear what’s new and happening for 2019. The BEWI Expos feature a heavily promoted pre-season retail sale, as well as extensive interactive activities and exhibits by mountain resorts, industry manufacturers along with a host of winter travel and tourism companies.
All of this excitement will be broadcast to skiers and snowboarders extensively by the media buzz BEWI creates in each city through its unique partnerships with leading newspapers, radio and TV stations, and online media outlets. BEWI’s social media sites and private email blasts round out this mix. Taken together, this effort brings thousands of demographically ideal customers together to kick-off their winter season at the Ski & Snowboard Expos.