The Current | Madison Reed
Madison Reed is a hair color company built on integrity, innovation, and love—for you and for your hair color. They’ve partnered with honest and transparent manufacturers in Italy—operating under strict EU regulations—to formulate a collection of professional, high-performance hair color and care products.
At the forefront of innovation, they created the first ever Smart 8-Free permanent hair color free of harsh ingredients: ammonia, parabens, resorcinol, PPD, phthalates, gluten, SLS, and titanium dioxide. And added hair-loving nutrients including keratin, argan oil, and ginseng root extract to protect and pamper your hair.
Madison Reed is revolutionizing hair color with gorgeous, multi-dimensional color delivered to your door so you can do it yourself in under an hour. But you aren’t alone. They know some women are afraid of choosing the wrong shade, so they provide access to professional, licensed hair colorists who are standing by to review your photos to help you find the shade that’s perfect for you, and offer support via phone, text and chat.